MARKETING LEADER · STRATEGIST · BUILDER · PROBLEM SOLVER
GROWTH. STRATEGY. SYSTEMS.
RESULTS.
STRATEGY × PEOPLE × TECHNOLOGY × A STRONGER TOMORROW

$10M+
NEW REVENUE
DRIVEN

35%
LOWER CUSTOMER
ACQUISITION COST

3.2x
PIPELINE
GROWTH

50%
MARKETING EFFICIENCY
IMPROVEMENT
- GO-TO-MARKET STRATEGY
Scaling Global Demand for a B2B Tech Leader
Repositioned the brand, launched integrated campaigns, and drove 3.2x pipeline growth in 12 months.
- BRAND TRANSFORMATION
From Legacy to Market Leader
Led a full brand and demand transformation driving 40% increase in qualified leads and stronger market positioning.
- DATA & MARKETING OPERATIONS
Building a Scalable Marketing Engine
Implemented data-driven systems and automation that improved efficiency by 50% and enabled sustainable global growth.

Marketing & Analytics
Salesforce · Google Analytics
HubSpot · Tableau

Content & Creative
Adobe Creative Cloud
Figma · Canva

Automation & Operations
Marketo · HubSpot
Zapier · Salesforce

Data & Insights
SQL · Power BI
Looker · Excel

Emerging Tech
AI/Generative AI
Automation · MarTech
Download my latest resume to explore my full experience, skills,
and career journey. Let’s connect and discuss how I can add value
to your team.
“ PEOPLE
IDEAS
SYSTEMS
OPPORTUNITY
A STRONGER TOMORROW ”
— TERRENCE CARTER